Search Engine Optimization
Raising your rank on Google and other search engines is one of the simplest ways to advertise. It’s like the next generation of the yellow pages: your business can utilize the Internet to ensure that your site gets more traffic, which you can convert into sales.Many Search Engine Optimization strategies rely on cramming a list of key words from a brain storming session believed to describe a service or product. This approach ignores your users needs by not speaking in the language they use.
For example, say you run an international adventure company. A potential client may type in ‘outdoor adventure’, without considering ‘trip abroad’. Without SEO, you may lose out on that opportunity, because that potential client has not typed in exactly the service you provide. With SEO and keyword optimization, you have a chance to convince that person that an international adventure is exactly what they are looking for.
Several clients we have consulted gained significant increases in search engine exposure by simply adding or removing a task to a term or changing a term from plural to singular. These suggestions are not subjective - they are based on search statistics.
Meta Tags and Content
We research to find the most common terms that are typed in to search engines to find websites that sell similar services to yours. We also take a look at what your competitors are doing in regards to content and Meta Tags. This will also form the basis of the Titles and descriptions we need to have ready when registering your website with search engines and directory websites.
Content is very important because the main goal of the search engines is to match the words users type into the search engines to words on websites.
We research to find the most common terms that are typed in to search engines to find websites that sell similar services to yours. We also take a look at what your competitors are doing in regards to content and Meta Tags. This will also form the basis of the Titles and descriptions we need to have ready when registering your website with search engines and directory websites.
Content is very important because the main goal of the search engines is to match the words users type into the search engines to words on websites.
Linking
Networking your website with other websites is one of the most powerful tasks that can be done because the search engines credit websites with good ranking if they are networked and listed with many other websites. The different types of websites to receive links from are: directories, discussion boards, blogs, and link partners.
A strong campaign at a re-launch will help jump start the website in search engines instead of just depending on them to stop by over the next 1 to 6 months. Search engines will see the links in all these other known websites as a form of announcement that your site is live.
Networking your website with other websites is one of the most powerful tasks that can be done because the search engines credit websites with good ranking if they are networked and listed with many other websites. The different types of websites to receive links from are: directories, discussion boards, blogs, and link partners.
A strong campaign at a re-launch will help jump start the website in search engines instead of just depending on them to stop by over the next 1 to 6 months. Search engines will see the links in all these other known websites as a form of announcement that your site is live.
Updating
Updating is another powerful function that can be done to gain presence in search engines. If a website is continually modified, every time a search engine stops by it will need to read the website to search for changes to better recommend it to their users.
To help with updating we recommend a blog or News System to be installed on the website, which will help with updating, content addition, and provide a way for non-members to receive notifications of things going on with the website.
Updating is another powerful function that can be done to gain presence in search engines. If a website is continually modified, every time a search engine stops by it will need to read the website to search for changes to better recommend it to their users.
To help with updating we recommend a blog or News System to be installed on the website, which will help with updating, content addition, and provide a way for non-members to receive notifications of things going on with the website.
ECO: A Database
that can think
Eco builds non-linear connections that mimic the way our minds naturally work
In practical terms, Eco allows us to develop online systems that are easily adaptable to change. Instead of messy patchwork, each addition makes the system stronger by developing new pathways of association.
Widgets
Drag and Drop web apps are finally here
Redwerks Widgets allow users to customize features and content without upsetting the overall integrity of the system framework.
